DailyCandy started off as a daily newsletter full of local fashion and lifestyle happenings. It covered everything; food to fashion to events. For me and lots of other women I knew at the time, DailyCandy was simply required reading. While there were plenty of fashion blogs at the time, most were still small and none that I can remember were at the professional level you see now in Cupcakes and Cashmere or Capitol Hill Style (whom I've read religiously since 2008). As fashion blogging started growing in popularity, DailyCandy started to move from its newsletter format to that of a an online magazine. After several months of poor content I eventually unsubscribed from the newsletter but would stop by the site on occasion.
DailyCandy never seemed to find its way, despite being a what I'd call a Founding Mother of the online fashion publishing industry. Was it killed by readers moving to fashion blogs? I'd say yes even though NBCUniversal has stated it had trouble monetizing the site. Around 2009 as DC's content grew bland and I started reading (and writing!) fashion blogs, DC seemed to disappear from most people's inboxes.
I believe that if someone wanted to, DailyCandy could be revived. There's a lot of stiff competition (Racked/Refinery 29/Temptalia), but if it kept focusing on the local editions I think it'd do well. For awhile when I was dating a guy who lived in DC I'd make it a point to catch up with DailyCandy's Washington coverage. It was always on point and there was plenty that I'd do or see that I wouldn't have otherwise heard of had it not been for DailyCandy.
The best part of DailyCandy, though, were the sublime illustrations by Sujean Rim:
Godspeed DailyCandy & your staff.
